Understanding the KW & Niche Search Results
Once you are done configuring the category, product filters, and keywords, you are now ready to search for results. Remember that each numerical value represents an average of the top 10 ranked products for that keyword.
In this article, we'll show you an overview of the results and help you understand the metrics included in the table.
KW & Niche Search Results
- Keyword - This column shows all the related keywords based on your search/filters. Note that the keywords are arranged alphabetically. You can also utilize the search box if you would like to look up a specific keyword from the results.
- Opportunity Score (OS) - OS reflects the ratio between demand, competition, and quality of listings. It is a number from 0-10, and a high score (8-10) indicates that this niche could be a great opportunity for sellers, while a low score (0-2) does the opposite.
- Search Volume (SV) - Refers to the volume/number of searches for a specific keyword within a month.
- Products - This column shows the total products by Amazon which uses the corresponding keyword.
- Average Values - This table shows the average BSR, price, Reviews, Sales, and Revenue for total products in each keyword.
Tip: You can arrange the results in ascending or descending order, just click the header of the column you would like to sort.